For years, cabinetmakers in NZ have been asking Sage Doors for a premium coated door product; in March 2025, after 2.5 years of development and research, Sage Doors launched Opticoat® – coated profile doors made using the latest in automated coating technologies from Europe.
Sage Doors recently shared the release of their latest product: New Zealand’s newest coated profile doors, aptly named Opticoat® to represent what it is: coated profile doors with options.
“Opticoat is the culmination of a long journey of R&D, with collaboration from global experts, to create a product that the industry has been asking us for the past 10 years. Coated doors offer a greater durability over a lacquered finish, with the added benefit of the product having shorter lead times and being easy to replace if a door is damaged during install,” says Sage Doors Operations Manager, Lydia Posthuma.
“We’re not here to imitate, we’re here to innovate. We’re doing things a bit differently. Our profiles are different, our colour range is different, and our machinery is different. Very different!”.
And, those differences are a good thing – read on to learn more!
The manufacturing process: Opticoat® doors are coated in a new state-of-the-art facility, featuring a fully automated system from Europe. The system is also in a controlled environment, to enable fine control over all aspects of production.
The Door Profiles: Opticoat® features a range of 27 door profiles and 5 edge profiles, similar to that of the existing Optidoor range. All of the profiles can be customized to the needs of your design, by adjusting the frame sizes, adding mid-rails, and even customizing the linear profiles to suit your desired profile. In the same way as the Optidoor profiles, the linear profiles are also ‘variable width’, meaning that the profile will automatically adjust to fit to the size of the panel, to avoid any ugly flat bits on the edges of your panel.
Taking coated doors to new heights: Opticoat® is available at 3100mm long, for added flexibility in your designs.
Double Sided Panels: Double sided panels are available, with options for either a fixed 100mm return (suitable for fixed end panels) or a variable return, where you can order the depth of the return according to the needs of your design.
The Colour Range: Opticoat® is available in a range of 23 colours across satin, texture, matte, gloss and woodgrain finishes. The matte surface is a new development internationally, for added resistance and durability.
Profile Handles: Opticoat® is available with 3 integrated handle options, ensuring the product is also suitable for handle-less modern designs.
With Opticoat® already being used in homes around New Zealand, the feedback has been positive. “It’s actually really good!” says Jimmy the Joiner, a cabinetmaker who was among the first to order the new product. “We’re really happy with the finish & love our new doors!” says Nick, who used the product in his own home during the testing phase.
Sage Doors is excited to continue expanding the Opticoat® range and listening to the needs of cabinetmakers around New Zealand. For more information or samples, contact Sage Doors.